Bulgari Luxury Jeweller To Release NFT Of Its Special Timepiece

The luxury Italian brand Bulgari will be releasing an NFT for their exclusive timepiece. This premium wristwatch is a combination of the highest level of physical craftsmanship and digital proof of ownership.

Bulgari’s NFT Wristwatch — Octo Finissimo Ultra

Bulgari’s latest wristwatch is a world record holder because as of writing it is the thinnest mechanical manual-wind watch in the world. The entire cased watch is just 1.8mm thick — a mechanical feat!

The luxury brand spent three years making the timepiece. The masterpiece was made using the best sandblasted titanium, tungsten carbide and other materials. It symbolizes the culmination of Bulgari’s 10th Anniversary of its Octo Finissimo collection.

The timepiece is also an example of multiple innovations. Owners will find a QR code at the top of their wristwatch. When they scan it, it will take them to an NFT artwork that will also serves to authenticate the watch. They will be able see all details associated with it. It is possible to view its history, design, and manufacturing process. You can even take a virtual trip inside the mechanical movement.

Bulgari CEO Jean-Christophe Babin said: “This fabulous benchmark that we are setting today with the Octo Finissimo Ultra is in fact for me and for all the teams an apparently impossible dream come true.”

“One that guarantees that Bulgari will forever be recognised as a company that has written some of the finest pages in Swiss watchmaking. And the fact that this is an Italian house makes us particularly proud.”

There are only 10 limited-edition Octo Finissimo Ultra. You can get one for EUR400,000 (approximately $440,000). This watch is a representation of the Bulgari heritage and how NFTs can be used to create timeless pieces.

For more clockwork-related news in the NFT space, you can check out how Paul Dupuis incorporated NFTs into his watches.